Holding Successful “Meet the Farmer” Events — Assessment and Recommendations 2018-09-24T20:09:46+00:00

Project Description

Holding Successful “Meet the Farmer” Events — Assessment and Recommendations

This document begins with a summary of the potential that local food holds for increasing grocery store sales and the role that events such as “Meet the Farmer” events play in cultivating a store image that reflects a commitment to local producers and the local community. It then outlines the methods and analysis of the assessment and makes recommendations for stores to hold effective “Meet the Farmer” events.

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