Project Description

Social & Online Media Guide: Facebook for Farm & Food Businesses

The NCGT Social and Online Media Guide includes four components to help farm and food businesses increase economic success through social and online media platforms. These include step-by-step guides to building a website, using Pinterest, and using Facebook, and a two-page overview of online media tools that includes a glossary and tips from a wholesale accounts representative.

In this guide, producers get a step-by-step guide to setting up and using Facebook for marketing, along with tips from wholesale marketers and farmers who have built successful Facebook accounts. Producers can also visit the Center for Rural Enterprise Engagement for more in-depth training and tutorials on social media and online marketing.

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